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Jobshout deploys state of the art technology for SEO techniques

Jobshout deploys state of the art & modern IT technology to make sure the Job boards are SEO friendly to the maximum level.

When you use Jobshout it automatically optimises your pages so that they look great to search engines like Google, MSN and Yahoo.

How does it do it?

The secret is simple. Jobshout does what an experienced webmaster would do—it makes sure that all the hidden elements of your pages are optimised to reflect the content of your jobs and other pages. Normally it would be tedious, time-consuming work. But with Jobshout it is all done on the fly.
And there's more. Jobshout has a whole host of search-engine-friendly techniques to help your job site run up in the rankings effortlessly.
As part of a search engine optimization strategy, Jobshout is amazing. It won't do everything, but it will do all the really essential things to get your pages found. Jobshout can transform how your website works for you.

Jobshout makes sure every job detail page has meta data which is optimized for Search Engines and it not only makes this laborious task easy but also automates it. These techniques work really well as the jobs pages are static once the html is generated it can be served.

Let's take a closer look at SEO manager in Jobshout Site Administration System and by taking real world examples:

Process is simple, user adds a job and flags it to be "Active" means publish on the web as soon as it is saved. And point here is that while user is entering job information, the SEO manager is working on the fly to make sure the job page is optimised for the most effective SEO. If I may explain this process by using some illustrations below, please continue and have a look at the illustrations below.

In this example a job is being processed by SEO manager while user is adding the job details in Jobshout job entry system and then published automatically for web.

Adding a job via Jobshout is easy and GUI for job entry is very intuitive. All the fields are marked clearly. Have look at the illustration below:

Jobshout job entry

and once the job shown above is published using Jobshout job entry system it will be published on to the web. It may appear as shown in the illustration below.

Or as shown at the url: 

http://jobs.workstation.co.uk/print_buyer_city
 

Jobshout SEO friendly Job example

 

VIEW SOURCE: META KEYWORDS & DESCRIPTION → IMPORTANT FOR EFFECTIVE & NATURAL SEO

<meta name="keywords" content="print, permanent, account, buyer, dtp, city, financial, firm, front, page, vacancy, client, based, focused, team, worker, positive, enthusiastic, outlook, role, focussed, around, managing, external, service, clients, ensuring, efficient, delivery, terms, timescale, quality, knowledge, digital, process, advanced, liaising, closely, fellow, colleagues, managers, stages, cycle, provides, chance, spread, wings, mixing, variety, people, building, relationships, meeting, exceeding, key, figure, development, potential, business, identifying, strengths, dynamic, fast, paced, industry, believe, right, administrative, skills, detailing, relevant, lakin"></meta>

<meta name="description" content="Hold the front page! We have a new vacancy with our financial client based in the city, ideal for a focused team worker with a positive and enthusiastic outlook. The role is focussed around managing the external print service to clients, ensuring efficient delivery in terms of timescale and quality.
Your knowledge of the digital print process must be advanced as you will be liaising closely with fellow colleagues and account managers at all stages of the work cycle. This role really provides the chance to spread your wings, mixing with a variety of people where you will be building relationships with clients, meeting and exceeding their expectations.
You will also be a key figure in the development of potential business opportunities, identifying strengths within this dynamic and fast paced industry. If you believe you are right for the role, and you have strong IT and administrative skills, please send your CV, detailing all relevant experience to Tom Lakin."></meta>
… 

 

Above shown process works really well as job detail web pages are mostly static content and information doesn't change very often. Continue reading to find out how Jobshout takes SEO seriously hence to the next level?

But what about the dynamic pages which are changing as soon as there are updates in the system. For example Jobs listing pages, Jobs in one particular category. If I can elaborate on this topic  it means - With Jobshout Job board users can categorise their jobs in different market sectors and or skills to make it easy for job seekers to navigate to jobs in their particular interested market sectors or skills.

Let's take another real world example for dynamic web pages:

URL of the dynamic page taken in this example is shown below:  

http://jobs.workstation.co.uk/  - showing “Workstation Job board - Jobs by skills category group” 

 

On the left hand side "Browse Jobs" section you will see different sub categories of skills main category for example:

  • Account Management
  • Creative
  • Digital
  • Editorial
  • New Business
  • Corporate Presentations
  • Production
  • Strategic
  • Technical

Click on anyone category (let's say Creative under skills in this case) and you should see list of jobs in that particular category. Now the meta data keywords and description for each job are no good for these categorized pages because page is displaying multiple jobs.

 

Jobs in Skills Creative Jobs illustrated

What Jobshout can do for dynamic pages is that it allows site administrators/managers to specify keywords per market sector and/or skill. Scripting functionality in Jobshout can also be utilised to create complex keyword output routines for dynamic pages.

 

So having a look at the meta data in the source of the html page, it shows: 

VIEW SOURCE: META KEYWORDS & DESCRIPTION → IMPORTANT FOR EFFECTIVE & NATURAL SEO

<meta name="keywords" content="Jobs, Skills, Creative, ... array of keywords generated by Jobshout SEO manager automatically"></meta>
<meta name="description" content="Please find the list of Creative skilled jobs ... description relevant to Creative Jobs generated by Jobshout SEO manager automatically"></meta>
… 

In essence what Jobshout SEO Manager does is what an experienced web master will do. However difference is Jobshout does it on the fly automatically rather than users are having do it manually for thousands of jobs. For more information please visit Jobshout home page.

Further reading…
Targeting passive candidates